Winston Lord

Winston Bao Lord is a Managing Director and works with the Member Clients of the Emerging Media Research Council, a project of Three Ships Media which now helps leading companies, national trade associations, and advisory firms improve the performance of their digital communications. The Members–a group composed of leading companies, national trade associations, and advisory firms–benefit from the data, analytics, and research which the Council offers.

Background

Winston Lord has twenty years of public relations, political, and business experience in Washington, D.C., and he has built an extensive network of contacts, formed broad coalitions, and shaped public opinion.   Throughout his career, he has worked closely with and been a key strategist for some of the nation’s most respected and influential leaders.

Most recently, Winston was a Principal at Portfolio Logic, a private equity firm.  Its founder, Jeff Zients, now serves as President Obama’s Chief Performance Officer and Deputy Director for Management at the Office of Management and Budget.
For seven years, Winston directed the Washington Baseball Club, a coalition of national business and philanthropic leaders that helped return Major League Baseball to Washington, D.C. after a 34-year absence.  The group included General Colin Powell, America Online Founding CEO Jim Kimsey, Atlantic Media founder David Bradley, Vernon Jordan, and others.  He served as the top strategist, chief spokesman, and a principal liaison to Major League Baseball, national and local elected officials, and business and civic leaders.

Prior to his work with the Washington Baseball Club, Winston built a PR and advertising firm that delivered media consulting services to select national organizations.  His clients included General Colin Powell’s America’s Promise Alliance, Juvenile Diabetes Research Foundation, National Geographic Channel Asia, and Priceline.  He was also a Senior Vice President at Stevens, Reed, Curcio & Company, where he led the strategic development, execution, and production of television and radio ads for over fifty Presidential, Gubernatorial, and Senatorial campaigns.  Winston has won nineteen national advertising awards.

Winston has been recognized by both national and local publications.  Business Forward Magazine named him one of the “Top Forty Under Forty” business people in Washington, D.C., and Campaigns & Elections Magazine honored him as a “Rising Star of Politics.”  He has also been profiled in other publications including People Magazine, Politico, Roll Call and Washingtonian Magazine.  He also has been a guest lecturer on politics and sports at Georgetown University, American University, and George Washington University.

Community

Mr. Lord is an active member of several non-profit boards including E.L. Haynes Public Charter School, The Washington Ballet, and The Urban Alliance.  In addition, Winston co-chairs the Washington Ballet’s Jete Society Gala, the Duke Ellington Jazz Festival’s Ovation Society and the Greater Washington Sports Alliance’s BeneFIT Gala.

Education

Mr. Lord graduated from Yale University.

Contact

Call Winston at 202-302-0520 or email him at “Winston [at] TheEMRC [dot] com”.